easy video player

Just a quick post before I go to bed, it’s after midnight already so I wont go into too much detail…

Today was a great day for me in terms of video marketing, as I finally finished my first sales video. This project has been literally months in the making so it’s such a good feeling to get it completed and see the results online.

It started back in January when I began researching the correct structure and sequencing required for a sales video (aka: a multimedia version of a sales page)….

It took quite a while, but once I had that down pat it became an 11 page document that listed step by step what I had to say and show the viewer in order to compell them to buy.

Then I began writing the script for my sales video… to highlight the various benefits, to outline my experience, to overcome their objections and also clever use of embedded commands. This wasn’t as easy as I originally thought it would be, but in time I fleshed out the script to a point where I was happy.

After that, I invested in a green screen studio for my house so that I could record HD quality footage. The lighting was WAYYYY trickier than with standard photography, so I spent more on the studio lights and rigging than the HD camera cost. But as I came to learn, good green screen footage is all about lighting. Once the studio was setup and I had fine tuned the configuration of the lights I was ready to begin capturing footage.

I thought it would be easy to just speak into the camera, which it kinda was but it took A LOT of takes to get it right. I had to record over an hour of footage just to capture all of my sales script… next, it was off to the editing room (yes, my house is more like a production studio than a home). I managed to edit 75 minutes of footage down to about 20 minutes, but that was too long so I cut it down to 15 minutes. It was at this point that I realised I wasn’t happy with the lighting, so back I went to the recording studio to capture everything again from scratch with a slightly different configuration of the lights.

Again, it took over an hour to capture the 11 page script. Once that was done, I went back to the editing room and chopped the footage back down to 12 minutes this time.

Once the video sequence was completed, I had to insert titles, animations, cut aways and a backing track. This was the fun part and I really enjoyed overlaying videos and animations on top of the narration.

At last! A finished product I was happy with, so I rendered the video to AVI format and went to watch TV while the workstation chugged away.

Ummm, final project ended up at over 10GB. That’s not cool!

Okay render video again, this time as WMV. Sweet, now it’s down to around 100mb… much more acceptable.

Then I did a conversion from WMV to MP4 format and uploaded it to my Easy Video Player. After embedding the correct code onto the website, the video wouldn’t actually play and all you could see was black… but the audio worked. Hmmm, bummer…. okay time to email Josh Bartlett (the genius who produced the Easy Video Player). By this point it was about 10pm on a Friday night. I figured I would just send the support request then have an early night, as surely it would take at least a day or two for a response.

Fiddled with facebook for a while chatting to friends… then about 15 minutes later I get a reply from Josh’s support team. He’d sent my message onto Chris, who contacted me directly with his feedback on the issue and a solution. It was actually quite easy, as the MP4 codecs could muck with the flash player so all I had to do was convert the original WMV file into FLV then upload to Easy Video Player.

Embed the code again. Upload new sales page and test…

WOOOOOT! It works, PERFECTLY.

So I love my new sales video… I love easy video player…. I wont say I love Josh Bartlett, but that guy rocks so I gotta send a shout out to him, chris and the whole EVP team. Thanks boys!

I’ll post more info another time about the reasons why I use Easy Video Player… if yr curious to know more, go have a look for yourself because this is probably the one video marketing tool that you can not do without! It doesn’t just help your videos, it actually makes you more money: http://www.enicholas.com/easy-video-player

Josh Bartlett is spending more time blogging and helping out his customers with IM coaching these days, so I recommend you drop by his site to see what he has to say and dont forget to sign up for email updates: http://joshbartlettblog.com/

Okay time for bed, I’m crashing out. Can’t wait to check my stats in the morning, this new sales video is going to CRUSH IT!!!!

automated sales formula

I’ve had over 600 people visit in the past few days looking for information about Keith Wellmans Automated Sales Formula program and quite a few have contacted me to enquire about the bonus coaching I offered last time that ASF was launched.

Although I’m not actively promoting the Automated Sales Formula, I do believe in the value of the content and can personally vouch for the quality of the training.

A common complaint that went around last time the program was opened, was that customers who signed up with Keith didn’t quite understand how to get up and running. Keith kindly offered everyone an automated service where his technical people could do all the hard work with setup and hosting, so you dont need to worry if you aren’t very geeky when it comes to IT issues.

Of those that chose to set things up on their own, without the help of technical staff, some came to me stating that the templates and pages included in the Automated Sales Formula members area did not work. Yet when I investigated things further, I found that they hadn’t done the required configuration which is clearly stated in Keiths instructions for getting started. This to me shows that they didn’t even bother to read the training material or follow clear guidelines.

Some people even went so far as to say that Keith didn’t provide training or guidelines, but I’ve personally read every page of the members area and training manuals so I know for a fact that everything you need to get started (even with no prior experience) is provided.

But I understand that some people are impatient and just want to get a few campaigns up and running before doing the necessary learning part, so if you are one of them I recommend you buy using my link so that you can receive instant guidance and help on any part of the Automated Sales Formula program from someone that knows and uses it.

I did also get a question from someone asking about the traffic software… as they wanted to know if it works. Again, I’ve personally sat down to use the software at the first chance I got and was receiving hundreds of visitors within the first day so I know that it produces traffic. You do however, have to take the time to setup campaigns and follow the easy steps to capture traffic from twitter.

Nothing is truly automated, please get this firmly ingrained in your head. You need to set things up initially, and from there the process of creating traffic and generating sales is automated but you still need to do some work up front. This goes with anything in life, there is no magic button that you can simply press to make things happen.

So just to recap… I’m still offering 8 weeks coaching and support as a special bonus when you sign up for the Automated Sales Formula using my link below. Included in that is unlimited help with the program to ensure there are no gaps in your understanding and someone will be there to help you get started creating traffic and sales by using the templates and videos that Keith provides to all members

PURCHASE AUTOMATED SALES FORMULA VERSION 2.0 WITH BONUS COACHING & SUPPORT

automated sales formula bonus coaching

So it looks like Keith Wellman and his team have launched Automated Sales Formula version 2.0 to the public after around 3 months of improvements since the first version was released in January. What exactly has been improved in the Automated Sales Formula program though?

I received a few emails from his JV manager Rachel Karl this week to give me an update on the refinements, so I thought I would share those with everyone that is considering purchasing the latest version.

Before I do though, I feel it necessary to explain a few of the common problems with the previous version of Automated Sales Formula so that you understand why the latest improvements were required.

Firstly, when ASF was launched back in January it was promoted by Mike Filsaime (among others) and that put a large amount of buzz out there about Keith’s Video Skinning techniques. Many people, myself included, were unaware of Keith Wellman before then but after watching his sales video I was immediately motivated to seriously consider purchasing the program.

I did a bit of research on Keith and then turned to my fellow warriors for fadvice on his previous history and results. Pretty much everything I read on the warrior forum wasn’t very encouraging or polite… and that would usually be enough to scare most potential customers away, but as much as I love the warriors they can be a tough and fickle bunch at times! I decided to look past Keith’s previous mistakes, as most of them sounded like they related to issues pertaining to him growing the business too fast and not being able to keep up with customer support. That’s hardly a punishable offence, and can happen to the best of us. The first version of Automated Sales Formula was only $470 so I decided to sign up on the launch day before the offer expired.

After I purchased, I was hoping to get straight into the material but did not receive any welcome email or login details. Similar stories were being posted on the warrior forum so I left a comment (in a polite, matter of fact style) to advise that I wasn’t able to get into the website within the first 24 hours. When I checked back the next day, Keith had left a message with his personal email address stating that he would personally look into things and help get me up and running. From that point, it was all smooth sailing for me due to the fact that I had one on one contact with Keith. Other customers however, weren’t quite so lucky and were becoming frustrated with the 2-3 day turnaround it would take to receive a response from the support team at justaskkeith.com

This was in essence the largest and most common problem with Automated Sales Formula Version 1…. long delays with obtaining support and guidance.

Version 2.0 of the Automated Sales Formula program has been released with a support team that is double the size and phone support also. That alone should put many minds at ease, as it would indicate that the response times will be cut in half compared to last time. I personally think that Keith will have less customers for this version, so that will be even less support tickets which should (in theory) mean that reponse times are even faster.

I’ve been advised, but haven’t personally witnessed, that the new version of ASF is a more stable product than the last. I don’t know exactly what that means, but I’m guessing it points to improvements with the website, the registration and login process, and perhaps additions to the content. Which brings me to my main point… the content included in Keith Wellman’s Automated Sales Formula.

For under $500 I don’t know of ANY other video marketing course that even comes close to the quality of the content Keith has provided to his customers. The website has absolute masses of educational documents, procedures and techniques for gaining traffic and improving sales conversions using his video skinning method of marketing. I love that he breaks down his method into a step by step roadmap that anyone else can follow when planning and producing internet video marketing campaigns. I think that this part of the program is worth at least 5 times the price he’s asking. You can take that opinion all the way to the bank too!

The reason why most people have chosen to purchase the ASF program though is for the automated campaigns and marketing videos that Keith provides to his customers. I’m not into affiliate marketing, so that side of the program doesn’t interest me in the slightest… but if you’re short of ideas, knowledge and action I can see why it would be enticing to have everything provided on a platter so that all you do is plugin your affiliate code and aweber ID’s.

I wish I could give you a definitive answer on if the support issues have been fixed, but I can’t due to the fact that I haven’t needed support from them in months. For newbies though, this would be the deciding factor so if you’re finding the response times good or bad please leave a comment below and share your feedback with everyone.

One option though if you are worried about support, is to purchase the Automated Sales Formula program using my link below and I will personally give you 8 weeks of coaching and support to help you through understanding the content and getting everything setup. That should be peace of mind coming from someone that has purchased and used Automated Sales Formula for almost 5 months now…

PURCHASE AUTOMATED SALES FORMULA VERSION 2.0 WITH BONUS COACHING & SUPPORT

Nobody enjoys listening to someone rabbit on while jumping from one topic to another. If you can begin your video with a problem the user can relate to then lead them through the process of solving it, the only thing left is to provide them a link to purchase…

TIP #2 : Keep it short (2-4 minutes max)

Don’t try to make a 30 second commercial, people will instinctively think they’re watching a TV ad. Instead, make your video about a personal experience or professional opinion that draws their attention in. Saying you enjoyed a product is better than selling it!

TIP #3 : Keep it moving as often as you can

Even if you choose to make your videos using PowerPoint, be sure to animate the page elements and transition between slides so that the attention span is constantly being reset. This way the viewer is less likely to click back or to another website!

TIP #4 : Copy the infomercial recipe

The infomercial industry is big business and they have spent large amounts of time and money refining the process to get results. You can replicate that process for your own product by using the AIDA formula or the problem-agitate-solution method.

TIP #5 : Optimise your video pages

Make sure that your main keywords are listed in the text content beside your video listing and link to it from other video pages. Be sure to have a link to your sales page or website if using video hosting sites like YouTube.

TIP #6 : Leverage your time with tools

Don’t just upload one video to YouTube, sign up for a free Tube Mogul account and have your video automatically distributed to dozens of websites at once. Then cut a different version of your video that is shorter and then upload that… repeat each week or month!

video marketing results

I haven’t had a huge amount of time over the past week to devote to video marketing, client projects are starting to ramp up again for the new year so time is precious right now.

I do want to report the latest results from my video marketing test campaign from a few weeks back though…

So for the 2 word term I was targetting, my video no longer ranks in the top 10 in either youtbue or google video. I think this has to do with the amount of page views, or lack of, so I’m going to replicate the campaign with the same optimising with one difference… this time I’m going to pump a bunch of traffic into it and see if the view count affects how it sits in the results.

The 3 word term I was targetting is still holding in the top 5, but I’ve slipped from the #1 spot recently. I think this is for the same reasons as above.

So what is the lesson from this? Well I think there are a few key factors, I’m not certain yet but the next round of testing should prove or disprove that:

• interlinking videos should help page rank
• increasing page impressions of the video should help retain search position
• having a video longer than 2 minutes should help retain search position

I’ll distribute another round of test videos tonite then keep an eye on the results over the next week then report back as things happen.

On a personal note, I’m a little sad that I didn’t retain the top positions for these videos! But with a little more effort and smarts I feel that obtaining and keeping top position for any mid – long tail keyword using video marketing is something that anyone can do so long as you follow a formula.

google video search

The video I distributed a few days ago has made it to the #1 and #2 spot in the google video search results and youtube. It started at #9 within the first day, then dropped down a page or two, then made it back up to the top 2 spots. I achieved 2 spots because I recut the main video into a slightly different sequence then distributed with similar keywords.

Next I’m going to interlink each video to point to each other and spread some link juice around.

I uploaded some new videos tonight, for the same niche but this time targetting a 3 term keyword. I will let you know when that makes it into the video search results and the position it achieves, I’m hoping for another #1 as this is 3 words now and is getting close to being long tail video marketing.

google video search

The results are already in after distributing 2 videos yesterday.

The first video has already made it to #1 position for google video and youtube for the 3 term search phrase I was targetting, all within 24 hours. 

The second video made it to #9 position (still on the front page, just) for a 2 term keyword that is HUGELY competitive. We’re talking about the dating niche, so ranking first page for a 2 term phrase is very encouraging. Next I’m going to target a set of long tail keywords (3 term & 4 term) to see if I can make #1 for the subniches…

singles-dating.org

Okay so it’s pretty much 10 hours since I started my chunking schedule for today, the results are good… very good.

All in all, I’m quite proud of the video I produced today in terms of content and quality. The chunking has helped in every aspect of my day so it looks like this will be my new good habit to adopt in 2010.

TIME SAVING: Firstly, I allocated 6 chunks of 90 minutes for each different task required. Yesterday these 6 chunks took me over 12 hours, so by being more efficient I reduced my man hours today by 90mins.

PRODUCITIVITY: I felt much more focussed today, I wasn’t constantly trying to figure out the context every 10 minutes. Some tasks that I usually dred doing so I drag them out over a full day, but by doing them in one chunk I produce almost twice as many as when multitasking.

QUALITY OF WORK: There is no comparison to the video I created yesterday (in terms of music score, editing, video graphics, transitions and visual story) and the video I created today. By doing focussed chunks of research for media, instead of on the fly while doing video editing, meant that I had more time to browse the available footage and images. Not only was I able to compile 3 times as much media when compared with yesterday, the final video was just over 90% longer in play time.  My next target from here is to double the length time and produce a marketing video that is 4 minutes in length.

VIDEO COMPRESSION: Found a huge time/cost saving trick today, instead of uploading massive avi video files I did the conversion locally to .flv and shrunk the original version of 2 gigbytes down to a flash movie that is 8.4 megabytes. That not only saves my bandwidth, but also the amount of time it takes me to upload the video and then also for mogul & geiser to distribute.

DISTRIBUTION: Although I didn’t meet my target for today, I only fell short by just one site. Using geiser and mogul, I had my video sent out to 9 video websites with a few clicks of the mouse. That will get easier from here as I now have accounts saved into the software.

Traffic from the video and profiles are directed to a niche website I created in about 2 hours using PLR content and WP. CPA deals are then inserted into the site templates to convert traffic: www.singles-dating.org was the best domain I could find yesterday.

Comment on my video below, it’s really a proof of concept on using stock photography and footage with no voice over. I spent roughly $40 on media to produce the 2 minute video, much quicker and cheaper than outsourcing for a person to do narration. I will start creating videos with voice overs next week then test against the written message version.

It’s the weekend in a few hours, so I think I’ll power off and get some rest.

… or maybe jump back into the editing studio to recut todays video into 2 x 1 minute videos. Then I can quickly upload those thru geiser and mogul to increase todays output to 3 final cut videos.

Okay, so maybe I wont get that last chunk of time free now

“sidenote: youtube captures 43rd second of video for the still thumbnail. Optimise keyword/headline on that frame to improve click through’s”

“update: video made #9 in google video search results and also youtube, all within 24 hours”

“update: video made it to #1 and #2 spot, now with side by side listing at the top of front page in google video & youtube, all within 4 days”

I found that multitasking while scripting /editing /producing is not condusive to productivity. When my brain had to deal with so many different subjects, it couldn’t think ahead for all parts and only the current part. This resulted in only 2 test videos being cut and one real video being broadcast at the end of the day.

I made it to tube mogul and traffic geiser at around 11pm (which was earlier than my estimated time of 3am the next morning). The video ended up being broadcast manually through a YouTube account. Received traffic within hours and the video is #1 for it’s keyword and long tail phrase in YouTube results. side note: need to figure out how to also attract comments to help the SEO…

To improve productivity, I’m going to only do chunking tasks today (instead of multitasking) and I will see how much output I have tonight. I just put each chunk into my Google Calendar, which syncs with my iPhone, which then gives me little reminders at each interval so I stick to the schedule and chunking is efficient.

1st 90 min: register for 10 video hosting accounts from different providers. customise profiles with bio info, photos and weblinks
15 min break: get up, stretch, drink water & eat vegies/fruit

2nd 90 min: collate footage/pics/audio into folders in preparation for editing mode
15 min break: get up, stretch, drink water & eat vegies/fruit

3rd 90 min: Write short sequence script for visual story telling and sales messages

1 hour break: have some lunch, play with the dogs, read a few pages from a current book

1st 90 min: compose & edit media files into video then mix the background music and voice over
15 min break: get up, stretch, drink water & eat vegies/fruit

2nd 90 min: compose & edit media files into video then mix the background music and voice over
15 min break: get up, stretch, drink water & eat vegies/fruit

3rd 90 min: use tobul mogul and traffic geiser to distribute final cut videos to 30 sites around the web

END OF DAY UPDATE: see the very cool results I produced today on my latest post

Today I’m putting together a 4 minute sales video for one of my information products, I’ll be using everything I learned on ASF to create the reel.

I predict that the scripting will take up to an hour, as I already have sales pages and marketing articles for this project. Very excited that I’m at this part of the program, video is the coolest medium to work on (especially when you can code actions into the flv to increase CTR and opt-ins)

It sounds like everyone that signed up for my coaching club on the Automates Sales Formula bought the program for the same reason : to have automated websites that are premade and simple to install. Welcome to everyone in the club

automated sales formula bonus coaching

I’ve had a steady stream of people asking me for help and coaching with Keith Wellman’s latest program over the past week so in response to that demand I’ve put together an Automated Sales Formula bonus for anyone that wants to signup through my link before the offer closes on Wednesday night.

That’s not me ending the offer by the way, Keith won’t be taking any new registrations after that point so he can focus on the people that have currently joined.

Here is what you get with the Automated Sales Formula:

• 15 premade video skinning websites, with squeeze page and sales video included
• Twitter software and tutorials on how to generate quick, free traffic to any website you want
• Easy Sales Formula training videos
• Seminar videos of Keith Wellman presenting his tips and systems at live events
• Workshop video of how to make your first $1000
• Workshop videos of breakthrough profit creation 

Here is what you get with my Automated Sales Formula Bonus:

• 8 week coaching program to help you get started for the first time with Internet Marketing (designed just for newbies)
• Step by step coaching on how to learn then use the Automated Sales Formula (customised to a niche that suits you)
• Email support Monday – Friday and often on the weekend too for urgent matters (I am online 16 hours per day)
• Tutorials to follow on exactly how I use the Automated Sales Formula to generate quick traffic (you can follow these and replicate)
• Methods for converting traffic from just visitors into paying customers of affiliate products, CPA deals, or your own products/services

I’ve been helping people for over ten years succeed on the Internet, from first timers to corporations and government agencies. The compliment that I get most often is my ability to take something technical and explain it without big words in easy to understand steps. Yes I have a great deal of experience, but my whole aim with this particular coaching course is to help the new guys get started and off the ground while using the Automated Sales Formula and a few bonus items where I show you how I am using the formula for my own business.

Here is what you will be able to do during and after the Automated Sales Formula Bonus Coaching:

1. Understand the broad fundamental aspects that make up Internet marketing
2. Research and identify niches to promote for yourself
3. Create niche websites that attract and convert traffic into customers
4. How to create your own information products to sell on clickbank / paydotcom
5. How to use marketing videos to generate traffic and gain first page rankings in google
6. How to use Keith Wellmans Twitter software to setup campaigns that generate free, instant traffic
7. How to generate passive income using at least 3 different methods 
8. You will have a video skinning website setup within the first week
9. You will have twitter traffic generated within the first week

Okay, here is what you need to do RIGHT NOW.

1. Act fast! This coaching clinic and Keith’s Automated Sales Formula are closing registrations on Wednesday night, so you need to click here to signup right now
2. Do not delay! I will only accept 7 people into the coaching clinic, so that I can focus on everyone that has joined and give the attention they need
3. Once you have clicked on my special link to Keith’s Automated Sales Formula then watched the video, you will follow his instructions at the end of the video
4. Next you will register your details and credit card using a secure page
5. Once you have purchased, you will receive your login details and receipt via email from Keith Wellman. Please contact me to advise you have joined with the receipt number
6. We will begin coaching as soon as you signup, so there is no delay or waiting around to get started.

If you wish to take a slower pace than the rest of the coaching group, that is fine as I understand everyone doesn’t have the same amount of available time.

Nothing left to do now except sign up! If you’ve been thinking about getting started with Internet marketing or you’re interested in Keith Wellman’s Automated Sales Formula, you wouldn’t want to miss out on having coaching included for no cost would you? I’m always happy to help people that wanto get up and running with Internet marketing, so I’d love to have you in this special group.

So either you can sit on this and think about it, or act now and change your life forever. The choice is yours

Click here to signup now to receive the Automated Sales Formula and Bonus Coaching

automated sales formula

Day 4 completed of the Automated Sales Formula, I had a few break throughs today that proved to me that the twitter software works really well. It’s one thing to have a process explained to you and described as working, but it gives you so much confidence when you can make it work for yourself.

I had a play with it over the weekend and setup a new campaign for a very popular twitter trend then sat back expecting to see thousands of unique visitors. I logged in the next day to only find less than 10 impressions. The day after I found that the twitter account I setup for the campaign had been suspended. This is one of those times where you either implode and give up, or you recognise that something wasn’t done correctly and you need to go back through the steps. Of course, I chose the 2nd option and sent Keith a bunch of questions asking for guidance. Even on a Sunday, he got back to me within minutes and helped me through everything I was doing wrong.

So then I went back to the software and created a new campaign for the same niche… BINGO, we have a winner! This time, by making just one small adjustment I got the settings correct and it ran off to find me 100 uniques. It’s doing that daily now for the keyword I selected so all that was left to do was configure more keywords and more campaigns. It took me something like an hour to create another 4 campaigns that had really well written tweets with a good mix of advertising and useful comments.

Another thing I learned today, which makes perfect sense when you think about it, is that you need to make a healthy ratio of advertising to observations. The people following these new twitter accounts are effectively a list, so you dont want to just smash them non stop with advertising. We all know that the hard sell and constant marketing to your list just burns subscribers, so with Keiths assistance I’ve modified my campaigns to have a 1 in 3 ratio of commercial links. I don’t know if it was Jimmy D Brown or Yanik Silver, but someone once said that it’s good to keep things short and sweet with your messages and generally give your audience 4 bits of useful information and then one product recommendation. I will of course test the advertising blend to see what works best for growing and nurturing a list of followers.

So now that I’ve completed the proof of concept for this part of the Automated Sales Formula I’m going to start a schedule of creating 15 campaigns per day for the next month. Going on my current settings, at the end of 30 days the software will be generating 45,000 tweets per day. At a conservative conversion ratio of just 0.5% that should produce about 225 signups per day. How much I make in revenue will depend on what types of products are being promoted. Simple Amazon Associate products might only make $1 each. Basic clickbank products would make about $10 per sale. I’m reluctant to start plucking figures out of the air and do ‘what if’ calculations so I’ll report back with impressions, conversions and turnover after 30 days. One great thing, is that it’s all targetted traffic and it’s free. Sure I spent a few hours each day of my time setting up the campaigns, but then it’s all cream so I can now understand how Keith does the millions per year in revenue he’s known for.

Conclusion as of day 4: still loving the ASF product, very excited about the prospects and potential… extremely happy with Keiths assistance and willingness to help everyone that joined the program. I’m kicking off a bonus coaching program to help anyone that wants to sign up for the Automated Sales Formula so get in touch with me if you’re interested or simply purchase through my link while you still can: www.enicholas.com/automatedsalesformula

easy video player

Just read details about Easy Video Player, wow!

This will only be a short post about the EasyVideoPlayer as I don’t have a huge amount of information to share just yet, but I wanted to send bit of a shout out to Josh Bartlett for his new video marketing product that is being released in a few days.

From what I can tell so far, the service allows users to upload marketing & sales videos and then configure the controls (scrubber) and the action taken directly after the video ends. Controlling the video isn’t anything that new, there are already heaps of video players and you can of course configure some of the code variables with YouTube videos so that it does just want you want.

But what is really sexy about the Easy Video Player is the ability to do a redirect when the video ends or show HTML…

Why is that sexy? Well that means you can show a sales link, buy button or opt-in form to the user at the very instant that the marketing video ends.. typically at this point, we would prompt the viewer to visit a URL manually or perhaps click a link nearby or fill in a form on the page. But now, with EasyVideoPlayer you can show the call to action in the exact place where the viewer is focussing. This will eliminate any confusion and also save on page space (perhaps your marketing video will show somewhere other than your sales page, where you have no control over the links and buttons).

Guaranteed, this new player is going to increase list opt-ins and sales conversions without a doubt. So spending the money required to use it is no brainer. How much it will improve conversions is still unknown, as I don’t have access to it yet but I’ve contacted the owners and will do a review as soon as I can. If I don’t hear back from them until the launch date then I’ll buy a copy and give you the features, benefits, some how-to tutorials plus real world instructions of how you can use it for your own business & marketing campaigns.

Have I mentioned lately how much I love Internet video marketing? This really is an exciting time to be working on the web

» Check out Easy Video Player in more detail here…

automated sales formula

Day 3 completed of Keiths Automated Sales formula… it’s now 2:30am and I’m hella tired but still really amped after a long day of learning and finally taking some action with the new product. We had a webinar just before lunchtime so Keith and his buddies could show us the ropes on how to use the members area and tools.

The twitter syphon got me all excited so once the webinar was finished I got straight into setting up my first campaign.

I haven’t actually done the video skinning part yet, I wanted to get the twitter traffic all sorted first so I could track the stats and conversions for a CPA campaign I launched. I got traffic within a few minutes, which is very sweet, but I’ll let that run for 12 hours then report back with the results.

All in all, that’s another exciting and educational day with the Automated Sales Formula. I am lovin it

I’m kicking off a bonus coaching program to help anyone that wants to sign up for the Automated Sales Formula so get in touch with me if you’re interested or simply purchase through my link while you still can: www.enicholas.com/automatedsalesformula

cheap video screen capture software

When it comes to cheap video screen recording software, you wouldn’t mention Adobe Captivate or Camtasia Studio! I personally use both of those, but not everyone has the budget to fork out for high end software… especially if you are just starting off with Internet Marketing and Video Marketing.

I think everyone is different with their spending thresh holds when it comes to hardware and software… I like to have fast toys and the latest applications, but it wouldn’t be fair of me to just recommend the newest, most expensive gadgets so I thought this would be of interest to anyone and everyone that enjoys video marketing.

Today, I happened to stumble upon a site today that features a pretty decent software package that will allow you to capture a video of what is on your computer screen. It produces files that are nice and small for the web, you can capture full screen or a fixed region (just like captivate and camtasia) plus it will allow you to dump a voice over back onto the AVI video file.

Sure it won’t have all the features that the other software packages include, but if you want to get straight into recording videos of your computer screen (for everything from software tutorials, website demonstrations, slideshow presentations, etc) then this will allow you to get up and running for under fifty bucks.

It’s actually only $39.95 and you can try it out with a free trial version too.

So if you’re on a budget and want to get started making your own cheap videos then give this a look: EZ Screen Recorder

automated sales formula

Okay after a little bit of confusion on my part, I’ve managed to get access to Keith Wellman’s Automated Sales Formula and have officially started the program. I feel the need to clear up the confusion, because a bunch of people on the warrior forum have been giving this program a good bashing without much evidence (in my opinion).

Firstly, I signed up for the Automated Sales Formula within about 30 minutes of getting an email from Mike Filsaime. I watched Keith’s pitch video and was really impressed with the offering. Okay yes it has one of those ‘let me add up the value’ pitches, which most of us don’t like, but that doesn’t make them untrue. I’ve come to learn that having that sequence in the video is part of the formula, so I’m cool with sitting through a few minutes of that in the video.

So then it has one of those count down offers, where it triggers the part of me that doesn’t want to miss out on a good deal. I wasn’t tricked by it, but it did make me want to take action sooner than later. I’m on a quest right now to learn and master video marketing, so this particular product fits in with my hedgehog concept. I went ahead and entered my details then submitted my order. Next screen: your card was declined. Hmm that’s weird, there is nothing wrong with my card. So I went back, checked the details, hit submit again. This time I got a message saying duplicate order.

Okay so I interpreted that to mean the first order had gone through and I didn’t need to follow up with anything. Then I sat back and waited for my login details, which didn’t come immediately. While waiting, I did some searching for Keith Wellman and Automated Sales Formula on google and the top result was a post on the warrior forum. I had a read of the thread, saw some mad scurrilous banter from a few warriors about Keith’s past, then became a little worried. I still had faith though, because I’m wise enough to know that you can’t judge a man by his past. We all make mistakes, and it’s ridiculous to think that I (or anyone else) should be tarnished for life due to errors made in the past.

So shortly after, I found a message from Keith saying that he wants to help me clear up the issue and we went back and forth thru gmail. Within minutes, he cleared things up and I simply went back to the site to order the product again using another card. This time it worked, I received my login details within about 2 minutes and now I’m up and rocking.

It took me all of about 15 minutes to setup the first campaign, of which there are 15 made available inside the members area. That’s easy enough, I just edited some code to reflect my paydotcom ID and some aweber variables.

Next I am prompted to watch a bunch of training videos, which I think are about scripting and producing the videos used for marketing the campaigns. There are 15 in total, which is pretty shimmy coz I like lots of content which is broken down in easy-to-understand chunks.

Watching the videos is probably going to take an hour or so, not sure yet, but I’m keen to get started so it’s time to put the blog down for a while and get learning.

So for anyone considering the Automated Sales Formula that isn’t sure about the program or Keith, I’m happy to vouch for him. This is great value for the small price of $495! I don’t doubt that it will take a short amount of time to recoup that cost, but the lessons and formula for making automated sales are the real gems for me.

I’ll keep you posted on results with  the automated sales formula as I try my best to knock out 2 campaigns per day for the next week.

I’m kicking off a bonus coaching program to help anyone that wants to sign up for the Automated Sales Formula so get in touch with me if you’re interested or simply purchase through my link while you still can: www.enicholas.com/automatedsalesformula

tube mogul vs traffic geiser

I should be asleep right now, I actually went to bed an hour ago but had one of those moments where you think of something to do and jump up then run to the computer. Ah well, past midnight is the best time to work on the PC if you ask me

So today I finally opened my traffic geiser account. I’ve been wanting to for 6 months now, but I used restraint this time and waited until I actually had some marketing videos to upload. I love the that Micheal Koenigs has put this together out of necessity, that usually makes for the most useful applications and tools. I watched a video from Super Bad Kern a little while ago where he and Mike did a demo on the Geiser system, then showed the SERP results a day later… that got me pretty excited, because if there is one thing that I love more than seeing my bank balance rise it’s the feeling of getting into the top5 results on google.

It had never occured to me to go out looking for comparitive services to traffic geiser, as I saw the inherent value in paying the $97 per month for it. But that little ajax suggestion thing that happens when you search in the google toolbar came up with a search phrase that said “traffic geiser vs tube mogul”.

I couldn’t resist, I clicked it and went looking at the top result.

It was a blog post from a about a year ago, and the blogger was pretty brutal about his comparison of the two services. Especially hinged on the fact that geiser is a premium paid service and tube mogul is free. He did point out that there is a big difference in the quality and quantity of video sites that each service distributes to. Now I love that these things save me time and gain traffic, but the whole point is distribution and if one beats the other then it’s a no brainer for me.

But the review is a year old, and you should always take what you read on the net with a grain of salt! So I signed up for both and will begin using them first thing in the morning. I’ll do a running commentary of the two services and will post back before my free trial ends with traffic geiser to report which was better (based upon ease of use, amount of distribution, quality of rankings and quantity of traffic generated).

ps. Have I mentioned lately how much I love video marketing on the Internet?

pps. On a random note, what are they thinking over at traffic geiser? I signed up for the trial, entered all my CC details, then after checking out they land me on a receipt page. Okay that’s cool, but then there is a continue button… which I clicked, and it dumped me back on the sales page for the free trial (which I just signed up for). Surely it would be smarter to forward people onto the login page at least, or better still a nice page of tutorials and video lessons maybe? Mike, if you’re reading this, do something with your ‘continue’ button after people signup.

automated sales formula

Today I signed up for Keith Wellman’s ‘Automated Sales Formula‘ program. I’m not familiar with him in the IM world, but I love the idea of using video marketing on the Internet! Plus it was Mike Filsamie that recommended the Automated Sales Formula to me so you gotta listen to a referral like that. 

For starters, I’ve always been fascinated by video production and editing, it is a natural extension of my trade working with pixels. There were three pivotal points in my early childhood, the day I first used DTP software on a computer, one afternoon when my sister taught me how to use an SLR camera, and the time I used a video camera that belonged to a friend of the family.

So fast forward about 25 years and I’ve mastered the art of graphic design and layout.

I never went ahead with professional photography, but that didn’t stop me from spending $15,000 on hardware and 7 years studying the form.

But the one dormant passion that still hasn’t been tapped yet is my love of video and motion graphics. I already own 2 video cameras, one for underwater footage and also a HD camera, mostly I use them to chase my Malamutes around and on days that I actually catch fish when out in the boat. But I haven’t even scratched the surface yet with the medium of video, deep down I think I’ve always been waiting for the right moment to evolve from still images to motion pictures.

So what does this have to do with the Automated Sales Formula from Keith Wellman?

Well I watched his latest video after getting an email from Mike tonite and decided to sign up for this new service. Sure, the lure of having automated cash generators is appealing but I’m more interested in Keith’s methods for scripting and producing marketing videos. I’m actually in the process of creating my own system for producing marketing videos, kind of like a road map and recipe of ingredients for making high impact videos that compell the watcher to take action. My research is pretty thorough when it comes to things like this, but I hope to release it mid 2010. I definitely want to have it perfected for my own use by then!

Anyways, Keith has a solid reputation when it comes to video marketing and what appears to be good results, so it was a no brainer for me to shell out the $495 for his offer. The fact that he’s taking a philanthropical approach to 2010 says to me that he’s credible. If he hadn’t already made his pile of IM loot, then there would be no reason for him to discount such a valuable product. He openly admits that his goal for this year is to make 1000 people into millionaires, so I think that is the main motivation for him to put such a great package together at such a low price.

If you haven’t yet seen his site for Automated Sales Formula, then get yr butt over there now because this is a limited offer and won’t last long!

I’ll continue posting about the results as they happen. (You can keep up to date on my progress and results with the automated sales formula)